Ashfield will be strongly represented at the upcoming EyeforPharma meeting taking place in Barcelona 24-26th March. Ashfield are gold sponsors of the meeting and will be delivering a physician panel session on Wednesday as part of the multichannel track.

The session is entitled: ‘Physicians’ perspectives: better understand your customer to tailor your interactions with them’.  The discussion will be led by Ruth Herman and Helen Hey from Ashfield Healthcare Communications and will include input from Dr Partha Kar and Dr Julian Spinks. Together they will explore how physicians are changing the ways they learn and obtain information and they will discuss the technologies and trends shaping the future of physician communication.  Throughout the session they will explore key insights from the Ashfield Medical Education Future Forum.

Ashfield will also be represented at its exhibition booth (stand 22), where staff from its Commercial, Clinical, Healthcare Communications and Meeting and Events areas of expertise will be available.

We’ll be providing regular coverage of the event via Twitter so follow us @ashfieldhealth and @ashfieldevents.