Oncology virtual MSL
Cost-effectively increased overall reach & frequency of scientific exchange while enabling field MSL team to focus on highest priorities
- Client needed comprehensive, scalable and innovative model
- Goal: Cost-effectively supplement field-based MSL team to provide national coverage
- Objective: Share newly published guidelines with KOLs and gain key strategic insights
- Recruit, train and integrate a contact center-based MSL team
- Efficiently engage KOLs with valuable data and build key relationships
- Establish and align KPIs to top priorities
- Insights gained on 97% of completed calls
- 12+ insights gathered per meaningful conversation and 98% of customers agreed to a follow up
- Increase in the overall reach and frequency of scientific exchange while enabling field MSL team to focus on highest priorities
Speak to us about how we can provide tailor made solutions for you.
Ashfield offers a wide range of world-class, market leading services that include medical sales teams, inside sales, contact centers, nurse educators, patient support programs, medical communications, medical information, meetings and events, market research, pharmacovigilance and training.