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Ashfield Healthcare Communications are proud sponsors of the Annual ISMPP Meeting, taking place 11th – 13th April, in National Harbor, Maryland, USA. We will be at Booth 7 in the main exhibition hall and will also be moderating a ‘Best Practice for Interacting with Authors’ roundtable.

Ensuring quality and transparency in scientific communications in today’s global, multichannel environment is a challenge!

The theme of this year’s annual meeting is: Medical Publications in a Data-Rich World: Enhancing Quality and Transparency, and will include sessions highlighting increasing demands for transparency, and avenues to ensure quality of data reporting in scientific communications in a fast-paced, global environment.

In response to increased demand for transparency in scientific communications, ICMJE member journals have proposed a new plan for data sharing, and the AAMC has developed a new global disclosure system to streamline financial interest disclosure. There is a rapidly expanding number of digital and enhanced media options available for data dissemination, and social media activities have also started to be utilized as part of the process, with associated challenges of effective use within company guidelines.

We can help you advocate within your company, to educate your publications, medical affairs and commercial/digital teams on the current challenges in scientific communications so that you develop a truly coordinated approach to high-quality, transparent communications. Whether through publications or medical education, with our support this will result in better internal and external customer understanding with the potential to improve patient outcomes.

Come and speak with us at Booth 7 where we will be sharing some insights from our Medical Education Future Forum (MEFF), including details about how published evidence really reaches healthcare professionals, participate in our multichannel survey, and receive the results to truly help you to understand the future of medical education.

Ann L. Davis, Scientific Director with StemScientific, will be moderating a roundtable on Best Practices for Interacting with Authors. This collaborative discussion will focus on the interrelated roles and responsibilities of authors and medical publication professionals in the publication development process, emphasizing ethics and compliance with industry standards. Various challenging scenarios will be discussed, such as educating authors on publication guidelines, ensuring full author participation in the development process, managing conflicts among multiple authors, and dealing with differing interpretations of data by sponsors and authors.

Why not join in the discussion? We look forward to meeting with you during ISMPP and helping to shape your multichannel educational strategy.

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