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Ashfield Meetings & Events is delighted to announce the recent transition of Rebecca Shipley into the role of Business Analyst.

Rebecca’s role will aim to bring together the efforts of the business development, sales support and marketing teams, along with the client relationship holders. The role entails thorough company research and analysis – for both existing and new client accounts – to ensure that the solutions the business provides get to the heart of the issues, not just within client businesses but their working environments. Rebecca’s role will also be in place at Ashfield Meetings & Events’ sister brand, SPARK THINKING.

Rebecca joined Ashfield Meetings & Events in 2013 as a Sales Support Executive and has spent the last three years developing and communicating event concepts through proposals. Before joining Ashfield, Rebecca worked for Third Sector for five years as a Research Assistant, undertaking quantitative and qualitative research projects for a development trust.

Andrew Winterburn (Global Business Director) commented on the move: “We are really excited to finally have Rebecca in her new role. She has a huge amount of experience to bring to the position that we are confident is going to add value to both our business and client projects.”

Rebecca added: “I’ve been interested in research since education and took on my first research role at university as an assistant to one of my lecturers. I really enjoy trying to get to the root of the issue at hand, understanding why things work, why people behave the way that they do, how we can react differently and try and anticipate changes that are coming. I am really excited to start working more closely with the business development team and to really get under the skin of our current and potential clients.”

Ashfield Meetings & Events appoint Rebecca Shipley as Business Analyst