News & Events

Ashfield to present at eyeforpharma Philadelphia 2017 conference.

Areas of Expertise / Locations

Commercial / USA

29 March 2017

Ashfield, part of UDG Healthcare, is pleased to announce its gold sponsorship and speaking participation at the annual eyeforpharma Philadelphia summit being held on April 20 –21.

Eyeforpharma is one of the leading commercial pharmaceutical summits bringing together Life Sciences and Healthcare professionals to learn, share and advance the industry. The event is broken out into six tracks over the course of two days with Ashfield presenting on day two.

John Gerow, Service Team Strategy Partner, at Ashfield will be sharing his thoughts on “Challenging pharma’s traditional sales model to drive revenue, access, and customer experience” at 9 am within the Commercial Model Innovation track. John has pioneered many new capabilities, successfully launching pharma’s first service team model in 2008. Join us for this session and you will learn how:

  • The Customer Service Model has proven an increase in revenue across the lifecycle of a brand
  • Service Representatives reach nearly 100% access of targeted accounts
  • Improve employee job satisfaction and retention with a clear mission to serve patients
  • Prove value to patients, physicians and office staff over traditional representatives

Our presentation on this innovative model provides insight that aligns with objectives of the event and advances industry trends. The full agenda for the two-day event includes perspective on topics such as commercial leadership, customer experience, commercial model innovation, digital transformation and technology – two sessions will be focused wholly on patient support and influence.

John and other members of the Ashfield team look forward to welcoming visitors at our booth, located by the catering table in the exhibition area.

Be sure to join in the conversation on Twitter using the eyeforpharma hashtag #efpphilly, or follow Ashfield Commercial & Clinical in the US, @Ashfield_USA.

We look forward to seeing you there!

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