Ashfield Meetings & Events, a full service meeting planning and live events agency specializing in the healthcare sector, is combining service offerings with their sister brand, SPARK THINKING.
The new approach will successfully combine certainty with impact fusing together Ashfield’s logistical excellence with engaging communications strategies that will be powered by SPARK THINKING.
The move is a natural progression for the agency and will create a sustainable platform to meet growing client demand for creative and engagement services across the portfolio of events the agency delivers for their healthcare clients that includes 9 of the top 10 pharmaceutical companies.
Ashfield Meetings & Events, part of UDG Healthcare, has announced key changes within the existing creative services team to strengthen the brand and service alignment within SPARK THINKING. The appointments will ensure creative, production, communication and content specialists are backed by strategic insights and a deep sector understanding.
Jenny Stankiewicz joins the organization as a Technical Producer, interpreting briefs and delivering on client objectives to produce more meaningful production strategies. She brings with her a wealth of knowledge in production combined with expertise in the healthcare sector. Key skills that Jenny brings to the team include strategic and environmental branding, event and meeting agenda design and gamification schemes.
Liz Harvey (Director, Experiential Events, Ashfield Meetings & Events) commented: “Jenny has already become an integral part of the Creative Services Team. Her ingenious ideas support the team’s fresh way of thinking and commitment to a challenger mindset. Ashfield, and each of our clients, are lucky to have her on the team.”
Additionally, Suzanne Akers, who previously held the role of Technical Producer, has been promoted to the role of Manager, Creative Services. Suzanne’s promotion is key in advising clients on the most appropriate message delivery methods and building unique and successful activation strategies.
Liz added: “Suzanne’s relationships with clients and vendors ensures each project is delivered with the upmost quality and expertise. Her commitment to excellence has proven to clients the value of having a logistics agency and a trusted creative partner under one roof – something that will be strengthened with the creative engine of SPARK THINKING powering us. She gives assurance and certainty that reliable delivery demands, while providing the capability to look at edgier, more exploratory possibilities that generate fresh ideas for our clients.”