Join Natalie McDonald, Founder and CEO of Create NYC, and Karen Femino, Marketing Director at Pfizer, to hear how healthcare marketers can successfully leverage crowdsourcing to maximise the desired outcome.
This webinar will push Marketers to think beyond the traditional agency of record (AOR) partnership to a complement model – one that enables teams to crowdsource creative resources and thus accelerate timelines and increase the quality of work.
Listen to the webinar to hear how you can successfully leverage creative crowdsourcing within the highly-regulated healthcare industry. Proven examples will demonstrate how this shift can result in quality advertising – executed faster and with fewer resources. The marketing landscape is changing rapidly. Don’t get left behind!