Our client wanted to establish a new and unique sales channel, with a pilot to test the potential of this new service model.
We provided a team that’s not just a sales team but also a marketing communications tool. In other words, the team provides product information, samples and a high-quality service, while building lasting customer relationships.
The team carried out high-frequency visits to customers (average of 20 per day) and provided ongoing commercial activities at a lower cost than a traditional medical sales team. The results were a 40-50% saving versus a typical medical sales team and a 95% satisfaction rate.