Ashfield Meetings & Events will be bringing strategic insight to Pharma Forum in March, sharing advice on the best approach to engage healthcare professionals at medical meetings.
David Kerr (Senior Director Creative & Production Services) will participate in a discussion entitled Enhancing The On And Offline Engagement Strategy To Increase The Value of Face-To-Face Meetings with Martin N. Jensen (Head Of Global Congress & Event Management, Lundbeck) at 9:15AM on Tuesday 14 March.
The session will focus on the importance of having an integrated approach to engagement. David will interpret Ashfield’s Science Of Meetings data to explore ways to enhance the effectiveness of meetings, creating engaging customer journeys through multi-channel platforms.
Pharma Forum takes place 12-15 March, 2017 at the Gaylord National Resort & Convention Center in National Harbor, Maryland. Backed by a decade of delivering the most compelling and comprehensive meeting management events for the life sciences industry, Pharma Forum convenes more than 800 key stakeholders to address the most critical trends affecting the meeting management industry. With powerful educational and networking opportunities, this is the can’t-miss conference of the year in the US for pharmaceutical meeting planners.
You can learn more about Pharma Forum, and register, here.