We're pleased to announce the appointment of Becky Paul as Head of the Commercial Contact Centre, for the Ashfield Commercial business in the UK.

Becky has been successful in a number of key roles in Ashfield since joining the company over seven years ago, and has now been appointed in this important leadership role in one of the most dynamic and fastest growing parts of the business, which now has over 70 people working for 15 clients across 23 different projects.

Becky will be responsible for operational delivery as well as inputting to overall strategy and development, and commented: “I’m thrilled to be working in such a dynamic part of the business with an established team. Multichannel communication is a key area within the industry and to be part of a growing area of the business is exciting. I’m looking forward to continuing our partnership with current clients and to developing business with new clients.”

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Talking about how her experience in the sector will help her shape this role, Becky said: “I started work in pharmaceutical market research in 2006 before joining Ashfield in 2009. I have been lucky to experience different roles and work my way up within the organisation. After a couple of years of running the Market Research function, I experienced field sales in one of our syndicated teams before being promoted to Head of Insight for Business Edge/Ashfield Insight & Performance. I then moved into Recruitment and most recently to be the Head of Training and Development. Within each of these roles, I have focused on creating and delivering strategy, managing effective teams and ensuring we deliver quality outputs for our clients.”

Discussing the future of the Ashfield Commercial Contact Centre, Becky explained: “We place great emphasis on the importance of working in partnership with our clients, providing multichannel approaches to drive results, and ensuring customers have the information they need to get the right product to the right patient. Ultimately, improving patient lives is at the core of what we do.

The Contact Centre has gone from strength to strength over the past 5 years and it will continue to do so. We were delighted to win e-detailer of the year at the Pf Awards this year, which demonstrates the quality of our services. Clients are constantly looking at different methods of communication to either stand alone or to supplement their current field force in order to successfully target customers. The Contact Centre will continue to evolve in line with client and customer requirements, which means we are always looking at new technologies and methodologies to differentiate ourselves. I’m working with a fantastic team of Project Managers and Business Managers to continue delivering the successes we have seen to date.”

If you would like to understand more about our Commercial Contact Centre please see this overview or contact Becky at becky.paul@ashfieldhealthcare.com or on +441530562433.