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Last week saw Ashfield attend ProcureCon Pharma Conference in Zurich. Whilst the conference has been running for a number of years, this was the first year that Ashfield have attended as a corporate sponsor. Rene Godau, Medical Dialogue Centre Director, Heidi Shewring, Client Relationship Director and Florian Lambert, Business Development Manager, manned the Ashfield booth and Julian Tompkins, President of Commercial and Clinical, led a lunchtime masterclass session entitled 'A unique multichannel optimization model powered by advanced analytics’.

ProcureCon is a unique event that invites senior procurement professionals from the pharma industry to participate in over 40 learning sessions over 3 days.  Despite a very busy agenda it was very well planned to allow not only an opportunity to deep dive into areas of particular interest but also to network with both industry peers and suppliers.  For a procurement professional, networking is an invaluable opportunity to understand how their peers may be tackling the same challenges that they too are facing, which is exactly how the event was billed:

‘The meeting will help you make better outsourcing decisions, speed up transformation, co-create value with business partners and unlock more innovation from suppliers’

Key themes of the meeting included:

  • How to master analytical and digital procurement in pharma
  • How to build strategic partnerships with your internal stakeholders
  • How to design and train a high-performing global pharma procurement team
  • How to move beyond savings with key CROs and CMOs to unlock hidden innovation

The event attracted almost 200 attendees, 60% of them holding procurement roles within key pharma companies, such as AstraZeneca, Roche, UCB, Novo Nordisk, Almirall and Sanofi.

From our perspective the event gave us access to key contacts within the market.  In the pharma industry, we see procurement increasingly playing a key role in not only the identification of potential suppliers, but also the decision making process of awarding business.

Attendance at the sessions gave suppliers an opportunity to understand the challenges that critical stakeholders are facing in their roles and how we can potentially support them to overcome some of these.

If you missed our masterclass session but would like to find out more about our unique multichannel optimization model, click here.

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